Elon Musk «The best marketer in silicon valley is doing everything you’re not supposed to do»… A quote discovered on a new blog « Growth Hacking » ! So inspirational too ! How is it most of people working in marketing expect doing as evrery one else can make any difference for their business ?…

« What ever you think, think the opposite ! » – Paul Arden (on Amazon)

Pour ceux qui préfèrent lire en français : La Créative Attitude de Henri Kaufman – ici